These LGBT posters turn old Soviet propaganda posters into bright and colorful gay pride posters. While the struggle isn't exactly the same, there are parallels, and the mistreatment of the LGBT community in Russia is appalling, to say the least.
The posters came in time for Sochi where there has been a whole list of issues with gay rights. The posters use the same posters that the Soviets once used to unify themselves to unify the one force the government is fighting against.
The posters serve to make a big statement about the current state of affairs when it comes to gay rights and Russian politics. The posters are adorned with rainbows to represent the gay community and features the word pride quite frequently. These LGBT posters shed light on a difficult situation just as they did when originally used.
Photo Credits: designboom, pridepropaganda
Key Themes Behind This Trend
- Reappropriate Propaganda
- There is a trend towards reappropriating historical propaganda posters to communicate a message of inclusion or social change.
- Intersectional Messaging
- There is a growing trend towards creating messaging that intersects across different cultural movements and political messaging.
- Art as Activism
- There is an increased trend towards using art as a tool for social and political activism and messaging.
Where This Applies
- Art and Design
- The art and design industry can create new products and messaging that utilize reappropriated imagery for a more inclusive society.
- Advertising and Marketing
- The advertising and marketing industry can use intersectional messaging to create more targeted campaigns that resonate with diverse audiences.
- Political Activism and Advocacy
- The political activism and advocacy industry can use art as a tool to create social and political change, utilizing different cultural movements and imagery.
