The Levi's 'Little Monsters' Campaign Shows Insect Children

 - Oct 1, 2010
References: us.levi & adsoftheworld
The Levi's 'Little Monsters' is a full print campaign promoting Levi's brand of kid's wear. The campaign shows children using a mirror to make themselves look like insect/human mutants.

With the tagline, "For little monsters with big imaginations," the Levi's 'Little Monsters' campaign is a complete home run. The images are eye-catching and very well laid out, with copy that suits the concept to a T.

All else aside, the campaign is also great fun to look at and absolutely adorable.