Les Essentials by Hudson's Bay is a new private-label line of free-from skincare and beauty products. The collection of cruelty-free products are made without parabens, sulphates and phthalates, offering a way for consumers to experience sophisticated products that are powered by natural ingredients. The first signature beauty line from Hudson's Bay includes face serums with maple extract, smoothing primers and all-over color sticks, plus brush sets and beauty bags for applying and storing the products.
Notably, Les Essentiels was developed exclusively for Hudson's Bay by Canadian Millennial beauty entrepreneur Brittny Robins and her company By Britt. According to Robins, "The collection is specially designed to bring together dynamic natural ingredients and functionality through an inclusive selection that will help Canadians feel their best and most confident selves."
Image Credit: Hudson's Bay