Leonardo Lawrence stars in this oceanside editorial exclusive for F****** Young! Online. The Ford Models face is captured by photographer Rakeem Cunningham's lens while posing amidst a sandy and remote beach setting.
The model pulls off a range of edgy menswear looks from labels that include Prada, Anthony Franco, Ashton Michael and others. The pieces are styled by Wilford Lenov who dresses Leonardo in oversized silhouettes and dynamically layered streetwear ensembles.
Whether highlighting an all-white palette or juxtaposing luxe suits with its sandy backdrop, the Leonardo Lawrence by Rakeem Cunninghan fashion story finds beauty in simplicity. The editorial's star exudes an effortlessly cool air while posing in fashion forward pieces that are practical, wearable and easy to incorporate into one's existing wardrobe.
Key Themes Behind This Trend
- Remote Beach Photography
- Opportunities in outdoor photo shoots for fashion brands and photographers now that travel and tourism are limited due to the pandemic.
- Oversized Silhouettes
- Disruptive innovation opportunities in creating gender neutral and size-inclusive clothing lines to cater to non-traditional sizing needs.
- Minimalistic Menswear
- A shift towards simple and uncomplicated aesthetic in men's fashion as a response to the fast-paced modern lifestyle.
Where This Applies
- Fashion Photography
- Creative opportunities for photographers and stylists to showcase their skills and artistry in remote beach settings.
- Fashion
- A growing demand for clothing brands to feature inclusive sizing and volume in their designs.
- Men's Fashion
- Growing interest and demand for menswear that is timeless, versatile and minimally designed.
