Nike gives the LeBron 18 sneaker model a new design aesthetic in celebration of Chinese New Year coming up later this week. The sportswear brand names the new shoe "Gong Xi F Cai" which is "Happy New Year" in Chinese. The design honors good fortune and good luck, working in collaboration with 400ml, a graffiti collective.
The creatives helped draw the graphics that nod to Chinese heritage, adorning the silhouette. The Knitposite 2.0 upper is complete in a stark red color and splattered with paint accents throughout in black. Blue adds a captivating contrast at the laces and the back mold area. Rounding out the shoe are some cultural phrases and Chinese characters on the throat section and exposed Air bubbles.
Image Credit: Nike