Lawn Care Dog Treats

NatureVet's GrassSaver Biscuits Prevent the Formation of Yellow Spots

There are a variety of products that aim to tackle lawn care dog issues by treating the grass itself, but NaturVet takes a different approach to protecting lawns from dog urine spots with its GrassSaver Biscuits.

The peanut butter-flavored daily dog treats are designed to resemble traditional bone-shaped dog chews, but boast a specially selected list of ingredients to prevent yellow spotting on grass. Alongside ingredients like chicken meal, ground brown rice and turmeric, the formula is rich with B vitamins and amino acids, which are all useful for maintaining a green lawn. As NaturVet notes, "Yucca contained in GrassSaver also helps to reduce stool odor."

NaturVet's range of GrassSaver products also includes soft chews, tabs, wafers and a variety of complementary lawn care products that will be of use to pet owners.

Eco-friendly Pet Products
NatureVet's GrassSaver Biscuits represent a trend of eco-friendly pet products designed to address consumer concerns for the environment.
Dual-purpose Pet Products
NaturVet's GrassSaver Biscuits emphasize a growing trend of dual-purpose pet products (e.g., treating pet health and maintaining outdoor spaces).
Pet Care Supplements
The formula for NaturVet's GrassSaver Biscuits highlights an ongoing trend for dietary supplements tailored for pet health and wellness.

Industries Being Reshaped

Pet Food and Supplies
Manufacturers in the pet food and supplies industry could look towards developing more eco-friendly and dual-purpose products in response to consumer demand.
Lawn Care Products
There could be opportunities for manufacturers of lawn care products to expand their offerings to cater to pet owners looking for products that help maintain green lawns and inhibit pet damage.
Vitamin and Supplement Manufacturing
Given increasing demand for health and wellness supplements for pets, manufacturers could work to create more specialty supplements for pet health and wellness.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 7%
Activity 8%
Freshness 8%

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