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Bespoke Automobile Rooftop Tents

The Land Rover Defender Rooftop Tent is Durable and Lightweight

— June 23, 2020 — Autos
The Land Rover Defender Rooftop Tent has been announced as a new collaboration product with Autohome that will provide adventurers with a way to maintain comfort when spending time taking to the open road. The tent is crafted for the Defender 110 and features a lightweight fiberglass shell that is paired with carbon gray fabric sides. The tent can be opened single handedly and boasts a mattress within for two along with an LED fixture, stowage net and an extendable aluminum ladder.

The Land Rover Defender Rooftop Tent pairs with the Expedition Roof Rack, and will be priced at roughly $3,830 when purchased from either Land Rover directly or Autohome in the UK. The tent is sure to accommodate the increasing number of consumers looking to enjoy domestic travel for their vacations.
Trend Themes
1. Rooftop Camping - Disruptive innovation opportunity: Develop lightweight and durable rooftop tents for different vehicle models to cater to the growing demand for outdoor adventure.
2. Collaborative Product Design - Disruptive innovation opportunity: Partner with different brands to create unique and specialized camping accessories that enhance the outdoor experience.
3. Domestic Tourism - Disruptive innovation opportunity: Create travel packages and experiences that promote local and domestic travel, targeting the increasing number of consumers looking for vacation options close to home.
Industry Implications
1. Automotive Accessories - Disruptive innovation opportunity: Develop and manufacture specialized camping accessories like rooftop tents, roof racks, and camping gear tailored for specific vehicle models.
2. Outdoor Recreation - Disruptive innovation opportunity: Design and offer innovative camping equipment, outdoor gear, and adventure experiences to cater to the growing number of outdoor enthusiasts.
3. Tourism and Hospitality - Disruptive innovation opportunity: Create unique travel packages and accommodations that highlight local attractions and destinations, encouraging domestic travel.
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