BBC ICECREAM and KRINK Join Forces on a Special Collection
Queens-born street artist Craig Costello, who is also known as 'KR" has his own imprint KRINK, and together with BBC ICECREAM, the duo l aunch a new collection of streetwear designs. The design influence stems from graffiti culture and street art that is true to the artist.
The capsule includes a range of graphic tees that are collaboratively created -- it arrives in a black base foundation. It is then detailed with the artist's signature paint dripping style along with a custom Starfield printed fire extinguisher emblem and the BBC astronaut logo motif. In addition to the paint drip, it is notably done in the colors of silver and ice blue to add some subtle tones of contrast.
Image Credit: BBC ICECREAM
The capsule includes a range of graphic tees that are collaboratively created -- it arrives in a black base foundation. It is then detailed with the artist's signature paint dripping style along with a custom Starfield printed fire extinguisher emblem and the BBC astronaut logo motif. In addition to the paint drip, it is notably done in the colors of silver and ice blue to add some subtle tones of contrast.
Image Credit: BBC ICECREAM
Trend Themes
1. Graffiti-influenced Streetwear - Opportunity to create more collaborations between streetwear brands and graffiti artists to create unique fashion collections with a definitive edge.
2. Customized Fashion Collections - Fashion brands can take inspiration from specific artists to create custom collections that showcase the artist's unique style and resonate with fans of the artist and the brand alike.
3. Graffiti Art as a Fashion Statement - The popularity of graffiti art can be leveraged in the fashion industry to create statement pieces that embody the essence of street culture and provide opportunities for collaboration.
Industry Implications
1. Streetwear Apparel - Collaborations with graffiti artists can create unique and edgy streetwear collections that appeal to the youth and street culture demographic.
2. Art Galleries - Graffiti artists can collaborate with art galleries to showcase their work and reach new audiences in the fashion industry.
3. Advertising and Marketing - Marketers can leverage the popularity of graffiti art to create impactful and attention-grabbing ad campaigns that tap into the appeal of street culture.
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