Turtle-Inspired Noodle Makeovers

Teenage Mutant Ninja Turtles are Turned Into Kraft Dinner Noodles

Kraft Dinner has announced its new delicious shape and this year it's in the shape of the Teenage Mutant Ninja Turtles. I really don't know how this cheesy meal could get any better. If the Ninja Turtles aren't enough of a throwback, the commercial features Vanilla Ice performing 'The Ninja Rap,' which appeared in the film 'Teenage Mutant Ninja Turtles II: The Secret of the OOze.'

The ad showcases Vanilla Ice stocking the grocery store shelves with Macaroni and Cheese while singing the rap. A mother and son are grocery shopping and she becomes stunned when she recognizes the star. Before the ad ends he obviously says to the little boy, "Word to your mother." I am pretty sure this product will be flying off the grocery store shelves for adults and kids alike.

Pop Culture Food Mashups
There is an opportunity for food companies to create mashup products that combine popular culture and food, like Kraft Dinner's Teenage Mutant Ninja Turtles noodles.
Nostalgic Marketing
There is an opportunity for companies to market nostalgic products, like Kraft Dinner's Teenage Mutant Ninja Turtles noodles, to adults who remember them from their childhood.
Celebrity Endorsements
There is an opportunity for companies to partner with celebrities, like Vanilla Ice in Kraft Dinner's Teenage Mutant Ninja Turtles noodles ad, to promote their products to a wider audience.

Industries Being Reshaped

Food and Beverages
There is an opportunity for food companies to create unique and fun products that appeal to both children and adults, like Kraft Dinner's Teenage Mutant Ninja Turtles noodles.
Marketing and Advertising
There is an opportunity for marketing and advertising companies to help brands tap into nostalgia and pop culture trends, like Kraft Dinner's Teenage Mutant Ninja Turtles noodles ad.
Entertainment
There is an opportunity for entertainment companies to partner with food brands to create cross-promotional products that tie into popular culture, like Kraft Dinner's Teenage Mutant Ninja Turtles noodles.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 26%
Activity 82%
Freshness 8%

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