Handcrafted Character Mooncakes

Koala Tea Break's Layered Character Mooncakes are Sanrio-Themed

Instagram-famous and Singapore-based baker Koala Tea Break created these Thousand Layer Character Mooncakes just in time for the upcoming 2020 Mid-Autumn Festival, taking place on October 1st.

Drawing inspiration from Sanrio's Little Twin Stars characters, Koala Tea Break creates adorable mooncakes that can be ordered via her Instagram page. Priced at S$10 for individual cakes or at S$35 for a set of four, the decadent and Instagram-friendly desserts can also be customized with a salted egg yolk center for an extra S$2 fee. Additionally, one can choose from black sesame paste or red bean paste filling that is combined with a tasty pineapple character cake topping.

Available for a limited time, these desserts can be picked up or delivered with free delivery offered for orders above S$8.

Image Credit: <a target="_blank" rel="nofollow" href="https://www.instagram.com/koala.tea.break/">Instagram</a>

Customized Character Mooncakes
The trend of customization in desserts presents opportunities for bakeries to explore personalization options for customers.
Social Media-friendly Desserts
Creating visually appealing and shareable desserts can lead to increased exposure and potential business growth through social media.
Seasonal Dessert Offerings
Crafting limited-time seasonal desserts can create a sense of urgency among customers to purchase and try the product before it's no longer available.

Sectors Adopting This

Bakery
The bakery industry can explore new ways of creating customized and visually appealing desserts to attract customers and increase business growth.
Food and Beverage
Customized desserts and seasonal offerings can be a disruptive innovation opportunity in the food and beverage industry to stand out from competitors and attract customers.
E-commerce
Establishing an e-commerce platform for limited-time seasonal desserts can provide convenience to customers and create opportunities for businesses to reach a wider audience.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 62%
Activity 59%
Freshness 9%