Tiger Beer 'Know the Not Known' Gives Exclusive London Nightlife Access
leewashington — October 10, 2010 — Art & Design
References: facebook
Twenty-something urban consumers seek to discover and make choices beyond the superficial; accordingly, Tiger Beer has launched a campaign that aims to provoke, then reward curiosity called ‘Know The Not Known.’
‘Know The Not Known’ features up-and-coming contemporary talents from the four fields of art, music, design and film, and will provide access to the best parties in London, from Halloween secret cinema in a park to art openings. Through the Facebook page, their curiosity is rewarded by access to underground, invite-only Vice magazine and Tiger-supported events.
‘Know The Not Known’ features up-and-coming contemporary talents from the four fields of art, music, design and film, and will provide access to the best parties in London, from Halloween secret cinema in a park to art openings. Through the Facebook page, their curiosity is rewarded by access to underground, invite-only Vice magazine and Tiger-supported events.
4
Score
Popularity
Activity
Freshness