KIND Cereal will be Available in Four Flavor Options
Michael Hemsworth — July 25, 2020 — Marketing
References: kindsnacks & chewboom
The KIND Cereal is a new offering from the snack bar brand that will offer consumers an alternative, health-focused way for them to fuel up in the morning.
The cereals are packed with between five and six grams of protein per serving, and are each gluten-free to make them suitable for a wide range of consumers. The cereals will come in four flavor options including Apple Cinnamon, Dark Chocolate Almond, Cranberry Almond and Honey Almond. Each flavor starts off with a base of super grain flakes before being paired with a number of tasty finishing touches.
The KIND Cereal is being launched as a Walmart exclusive where consumers can pick up a 15 ounce box for $6.98. The cereal, although perfect for breakfast, is also ideal as a snack or healthy dessert alternative.
Image Credit: KIND Snacks
The cereals are packed with between five and six grams of protein per serving, and are each gluten-free to make them suitable for a wide range of consumers. The cereals will come in four flavor options including Apple Cinnamon, Dark Chocolate Almond, Cranberry Almond and Honey Almond. Each flavor starts off with a base of super grain flakes before being paired with a number of tasty finishing touches.
The KIND Cereal is being launched as a Walmart exclusive where consumers can pick up a 15 ounce box for $6.98. The cereal, although perfect for breakfast, is also ideal as a snack or healthy dessert alternative.
Image Credit: KIND Snacks
Trend Themes
1. Health-focused Cereals - Opportunity for creating innovative, nutritious cereal options that cater to health-conscious consumers.
2. Gluten-free Products - Disruptive innovation potential in developing gluten-free options to meet the needs of a diverse consumer base.
3. Snack Bar Expansion - Opportunity for snack bar brands to expand their product offerings into the cereal market, providing convenient and healthy options.
Industry Implications
1. Cereal Manufacturing - Disruptive innovation opportunity in producing health-focused cereals with unique flavors and nutritional profiles.
2. Health Food Retail - Potential for health food retailers to introduce a variety of gluten-free cereal options to meet the growing demand.
3. Snack Bar Brands - Opportunity for snack bar brands to diversify their product lines by entering the cereal market and capturing a new consumer audience.
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