The KFC Colonel Sanders Floatie has been unveiled by the QSR brand as a new pool accessory that will be favored by fans looking for a relaxing way to enjoy their favorite fast food this summer.
The limited-edition pool floatie is only available as part of an exclusive contest being held by the brand with only 750 being made available for KFC fans to try winning by entering their email address. The pool floatie itself has the likeness of Colonel Sanders himself and is outfitted with a drink holder as well as a spot to hold a bucket of chicken.
The KFC Colonel Sanders Floatie comes as yet another hilarious creation from the QSR brand that expands on the unorthodox, non-food related products that it continues to offer.
Image Credit: KFC
What Makes This Trend Stand Out
- Unconventional Brand Merchandise
- Opportunity for QSR brands to expand into non-food product lines in order to increase brand awareness and customer loyalty.
- Limited-edition Marketing
- Opportunities for QSR brands to create limited exclusive merchandise to increase brand hype and customer engagement.
- Social Media Contests
- Opportunities for brands to increase social media engagement and email collection through exclusive contests and giveaways.
Sectors Adopting This
- Fast Food
- Fast food chains can create limited-edition merchandise to increase brand awareness and customer engagement.
- Retail
- Retail companies can partner with QSR brands to sell limited-edition merchandise and increase revenue.
- Social Media
- Social media platforms can offer QSR brands the opportunity to create exclusive contests and giveaways to increase engagement on their platform.
