Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

KFC $20,000 Secret Santa "So Good" Campaign Spreads Joy

 - Dec 12, 2010
References: kfc & adrants
To promote this fast food chain's 'Festive Feast,' the chain is asking fans to explain why their hometown deserves a visit from the KFC $20,000 Secret Santa, who will hide prize-filled KFC buckets throughout their city.

In the 'So Good' campaign, one city will find buckets filled with cash gift cards for KFC food to reward city residents. They'll find more than $20,000 worth of prizes and holiday meals. The marketing and charitable contest of the KFC $20,000 Secret Santa campaign aims to bring joyful food to a city who needs it most during this festive season.