Sweetly Spreadable Butters

Kerrygold Sweet Spreadables Come in Three Flavor Options

The Kerrygold Sweet Spreadables have been launched by the brand as a first for the UK market that are targeted towards delivering distinct flavor experiences that will elevate any breakfast meal. The products consist of Kerrygold butter that's infused with different sweet flavors to make them perfect for use on a variety of different recipes. The product comes in three options including Salted Caramel, Maple Syrup & Cinnamon and Maple Syrup, which are targeted towards use on waffles, pancakes and crumpets, respectively.

Marketing Director at Ornua Foods UK Nicola Blackmore-Squires spoke on the new Kerrygold Sweet Spreadables saying, "We are incredibly excited to launch the first sweet, spreadable butter range in the UK market, which is not only a category first in the market, but also a first for the Kerrygold brand globally. Kerrygold Sweet Spreadable provides consumers with an exciting, tasty and convenient way of bringing breakfast to life, whether that be by using them to create café culture experiences at home or transforming their old favourites."

Flavor-infused Spreadables
The rise of flavor-infused spreadables caters to consumer demand for gourmet, convenient options that enhance everyday meals.
Sweet Breakfast Innovations
Sweet options for breakfast spreads provide an opportunity to reimagine traditional breakfast foods with unique flavor profiles.
Café Culture at Home
The trend of creating café culture experiences at home is driven by products that bring a touch of luxury and innovation to domestic routines.

Sectors Adopting This

Dairy Products
The dairy products industry sees innovation through the development of sweet spreadable butters, expanding traditional product lines to meet new taste demands.
Breakfast Foods
A shift in breakfast foods is apparent as companies introduce new products that integrate unconventional flavors into morning meals.
Gourmet Food Retail
Gourmet food retail is transforming by offering products that appeal to consumers seeking premium, artisanal tastes in everyday grocery items.
SCORE
5.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 48%
Activity 61%
Freshness 41%