Social media is the perfect place to market one's brand, but Karvan Cévitam, an indulgent lemonade beverage is taking this one step further through offering an immersive brick-and-mortar space that doubles as a social media-friendly space.
Both vibrant and full of activities for guests to entertain themselves with, this inventive pop-up, which was designed to be reminiscent of a traditional lemonade stand, serves as the perfect space to spend an afternoon, while getting some new content for one's social channels. The pop-up features a ball pit, confetti showers and plenty of mocktails on the menu, for those looking to put the beverage to the test.
The pop-up lasted two days and celebrated the brand's 70th anniversary.
Image Credit: Karvan Cevitam via Instagram