Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Harrod's Justin Bieber Ice Cream is Inspired by the Singer's 'Someday' Perfume

 - Aug 12, 2011
References: mimifroufrou & ontheredcarpet
To amp up the young boy wonder's new perfume launch even more, Harrods in London has created a Justin Bieber Ice Cream.

The ice cream is named 'Bieber Bocker Glory' and is inspired by the notes from the star's 'Someday' perfume. With fruits like fresh pears and berries accompanied by wild berry ice cream and topped off with edible glitter, how could anyone resist such a tasty treat? Let alone a 13-year-old girl.

The Justin Bieber Ice Cream is available for $32.

Implications - Consumers are connecting with names in popular culture more than ever before. Products that align themselves with certain characters attract customers who want a closer connection to their favorite personalities. Companies could develop more items like this in order to increase their popularity.