Jumeirah Inside is a virtual experience that transports users to a variety of luxurious accommodations in Dubai during the booking process. Developed in collaboration with Google, Jumeirah Inside offers a 360-degree tour of some of the most ultra-luxe suites available for booking through the platform.
The immersive application provides users with a full view of the lodging options before committing to one, while various suites including the Royal Suite at the Burj Al Arab available for full inspection.
As consumers look for the best possible value when booking trips, many are open to using digital tools in order to ease their mind when making said purchases. The fresh approach to travel booking is likely influenced by the transparent nature of sharing economy alternatives such as Airbnb, which lets users take a full tour of the property before booking.