'Jollylook,' a Ukraine-based team of photography and DIY enthusiasts, today launched a Kickstarter campaign for its upcoming 'Jollylook EYE' mobile phone-compatible photo printer. The Jollylook Eye is touted as a high-quality digital-to-analog converter and printer. While most mobile phone printers simply receive a digital signal from the phone and print the image directly, the Jollylook Eye takes the conversion one step further.
To use the Jollylook EYE, simply open a photo on your smartphone and place the device overtop of your smartphone, adjusting the fasten to meet the size of the phone. Then, ensure that the Jollylook EYE's lens is positioned properly above the screen. Lastly, press the shutter release and turn the crank until the photo is developed. This could take up to two minutes, but is often quicker.
It is important to note that the Jollylook EYE does not use batteries or electrical power, and is fully analog in its capturing and printing of the photo, as it is powered by the crank of the user. Additionally, users must ensure that the device is loaded with FUJIFILM Instax mini film.
Super early bird prices begin at $49 USD, discounted from the $89 MSRP, with the early-bird and regular backer prices increasing to $54 and $59 respectively.
Image Credit: Jollylook
What's Driving This Trend
- Digital-to-analog Conversion
- The Jollylook Eye takes the digital signal from a smartphone and converts it to an analog format for printing.
- Mobile Phone Photo Printing
- The Jollylook Eye is a mobile phone-compatible photo printer that allows users to print smartphone photos directly.
- Analog Photography Revival
- The Jollylook Eye's analog capturing and printing process taps into the growing trend of reviving analog photography.
Who This Affects Most
- Photography Equipment
- The Jollylook Eye's innovative digital-to-analog conversion and mobile phone compatibility offer opportunities for disruption in the photography equipment industry.
- Printers and Peripherals
- The Jollylook Eye's unique approach to mobile phone photo printing presents potential disruption in the printers and peripherals market.
- Film and Instant Photography
- The Jollylook Eye's reliance on FUJIFILM Instax mini film taps into the film and instant photography industry, with potential disruptions in this market.
