Squeezable Kibble Sauces

Bone Broth-Based Jinx Kibble Sauce Adds Savory Flavor to Meals for Dogs

Some dogs enjoy meal toppers for their rich flavor, enticing aroma, and added texture, making mealtime a more exciting and satisfying experience, and Jinx Kibble Sauce is an innovative new option. This flavor-boosting meal topper made with bone broth is ready to be squeezed over kibble in Chicken or Beef flavors to add savory goodness to a pet's meal.

Alongside Kibble Sauce, Jinx unveiled a suite of main meal offerings: Small Breed Kibble, Grass-Fed Lamb Kibble, wet dog food Bone Broth Stews, and Single-Serve Homemades Meal Toppers. "We love the idea of pet parents layering their dog’s bowl—starting with Jinx kibble as a base, adding our premium wet food or Homemades Meal Toppers, and finishing with Kibble Sauce," said Kyle Banahan, President of Jinx.

Gourmet Pet Food Enhancements
The emergence of gourmet enhancements like bone broth-based sauces elevates traditional pet meals into luxury dining experiences.
Convenient Pet Food Customization
Pet owners are embracing customizable meal options, allowing tailored nutrition and flavor profiles for their furry companions.
Layered Pet Meal Experience
Layering pet meals with different textures and flavors transforms feeding time into a multi-sensory and engaging activity for pets.

Who This Affects Most

Pet Food and Nutrition
The pet food industry is expanding with innovative offerings such as bone broth-based meal toppers that cater to consumer demand for enhanced pet meal options.
Animal Health and Wellness
Innovations in pet food, like Jinx's Kibble Sauce, address growing trends in animal wellness by integrating nutritious and tasty meal solutions.
Consumer Packaged Goods
The CPG industry sees potential in diversifying product lines with innovative pet food offerings that mimic human culinary trends.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 54%
Activity 58%
Freshness 43%