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Cellular Traveller Captures

Jason Hill's iPhoneography Uses His Cell Phone

— September 1, 2011 — Tech
With the simple convenience of cameras on cell phones, it's obvious that many people use their phones to take pictures, but those pictures are nothing quite like Jason Hill’s iPhoneography. This talented Phoenix, Arizona-based photographer has a passion for photography and apparent comfort with cellular photography.

Jason Hill uncovers an upcoming photography trend with his iPhoneography, as more and more photographers are turning to their cellular devices as cameras. These images taken by Jason Hill stretch far beyond your typical cell phone pictures and include stunning visual effects and amazing travel shots. I cannot wait to see more work from this talented photographer!

Implications - Products that incorporate multiple features—like cell phones do with cameras—will continue to be crucial from the eyes of consumers. Companies that can create such multi-functional products will be able to best cater to consumers’ mobile, fast-paced lives, which require all-in-one products for easy transportation.
Trend Themes
1. Cell Phone Photography - The trend of using cell phones as primary cameras is increasing and presents opportunities for companies to develop new mobile photography products.
2. Iphoneography - The trend of producing professional-quality photos with iPhones is growing and presents opportunities for companies to develop new accessories and software specific to mobile photography.
3. Multi-functional Products - The trend of consumers seeking all-in-one products that cater to mobile, fast-paced lives continues, presenting opportunities for companies to develop multi-functional products that incorporate features like cameras.
Industry Implications
1. Smartphone Technology - The smartphone technology industry should focus on developing and improving phone cameras to cater to the growing demand for professional-quality mobile photography.
2. Photography Accessories - The photography accessories industry should focus on developing accessories that enhance mobile photography, such as external lenses and lighting specifically for cell phone cameras.
3. Mobile Software Development - The mobile software development industry should focus on creating software that enhances cell phone camera capabilities, such as editing tools and features for conducting photo shoots remotely.
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