This Jam Packaging Was Inspired by Oil Paint
Mishal Omar — August 22, 2016 — Marketing
References: meiaduzia.pt & packagingoftheworld
These jam tubes are a sophisticated alternative to the jam packaging that is most often seen on the market.
When making or purchasing jams, there are a few distinct fruit flavors that function as the "go-to" for most people. This is not the case for the jams made by the Portuguese brand 'Meia Duzia.' Its food products come in a variety of unique flavors including pumpkin and orange, cinnamon and port wine, blackberry and hazelnut and lemon balm and pink pepper. The unique ingredients that include fruits, spices and wines are all centered around a honey base. The products are packaged in tubes with sophisticated and modern branding -- inspired by the same packaging that oil paint comes in.
These jam tubes are sleek and their unique packaging perfectly reflects the unconventional flavors with which their contents are made.
When making or purchasing jams, there are a few distinct fruit flavors that function as the "go-to" for most people. This is not the case for the jams made by the Portuguese brand 'Meia Duzia.' Its food products come in a variety of unique flavors including pumpkin and orange, cinnamon and port wine, blackberry and hazelnut and lemon balm and pink pepper. The unique ingredients that include fruits, spices and wines are all centered around a honey base. The products are packaged in tubes with sophisticated and modern branding -- inspired by the same packaging that oil paint comes in.
These jam tubes are sleek and their unique packaging perfectly reflects the unconventional flavors with which their contents are made.
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