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Creamy Jalapeño Hummus Dips

The Halal Guys Just Added New Jalapeño Hummus to the Menu

— November 19, 2022 — Lifestyle
Temperatures may be dropping outside, but things are heating up over at The Halal Guys with the launch of the brand's new Jalapeño Hummus.

The Halal Guys Original Hummus is one of the brand's most popular items and is made from a delicious blend of soaked chickpeas, tahini, olive oil, garlic, and lemon juice. Now the brand is looking to kick this classic dish up a notch with its new Jalapeño Hummus. The new dip takes the brand's original hummus recipe and infuses it with fiery jalapeños for a tantalizing kick of heat. As the brand explains, "Hummus lovers who have tried our new Jalapeno Hummus say the taste is surprisingly mild with the perfect amount of tanginess."

Image Credit: The Halal Guys
Trend Themes
1. Spicy Food Innovation - The creation of a new spicy hummus flavor by The Halal Guys opens the door for businesses to explore unique and bold flavor combinations in the food industry.
2. Hummus Innovation - With the launch of Jalapeño Hummus, The Halal Guys demonstrate a potential to expand the hummus industry by incorporating new flavors and experimenting with different ingredients.
3. Snack Innovation - The creation of Jalapeño Hummus by The Halal Guys taps into the growing trend of snacking as a meal replacement while offering a unique and spicy flavor profile for consumers to enjoy.
Industry Implications
1. Food and Beverage Industry - The launch of a new hummus flavor by a well-known fast-food chain highlights the opportunity for businesses to target the growing demand for unique and flavorful food offerings.
2. Spice Industry - With the incorporation of jalapeños in their hummus recipe, The Halal Guys showcase possible openings for growth and innovation within the spice industry by experimenting with new and exotic spices as food ingredients.
3. Healthy Snack Industry - The introduction of a spicy and tasty hummus flavor by The Halal Guys highlights the potential for future disruption and opportunities for businesses looking to target the growing demand for healthy and flavorful snacking options.
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