Apple's iPhone 12 Studio has launched ahead of the brand's highly anticipated phone release. In an effort to create anticipation for the device's launch, Apple has developed an exciting online customization studio that enables consumers to test out phone case combinations ahead of the release.
This move allows customers to drum up excitement, while offering engagement and personalization. Once on the website, consumers can sort between cases, coverings, wallet additions and accessories, all of which arrive in a variety of styles and colors. Once a virtual phone case customization is made, individuals can name and save the creation for later use. The brand had similar success with a pre-release customization website for the Apple Watch.
Image Credit: Apple