You have to admit, most street signs in a city are not night vision-friendly. Either they're so dark that you can't view them without an LED flashlight on hand, or they are so reflective that it is near impossible to make out the text. The Intersection Signaletique project will make it so you never have to squint at another sign again.
Just in the prototype phase right now, the Intersection Signaletique project displays the names of streets as well as nearby events and shops right on to the street via high powered projectors that sit up high at each corner of the intersection.
Why This Trend Is Growing
- Night Vision Street Signs
- Opportunity for innovating street signs that are visible and legible at night.
- Interactive City Signage
- Disruptive innovation potential for incorporating real-time information and engagement into urban signage.
- Projection Mapping Technology
- Use of high powered projectors to display dynamic content on urban surfaces presents opportunities for creative advertising and informational displays.
Industries Being Reshaped
- Urban Planning and Design
- Incorporating night vision street signs can enhance the safety and navigability of urban environments.
- Technology and Electronics
- Developing interactive city signage requires expertise in hardware, software, and connectivity.
- Marketing and Advertising
- Projection mapping technology can revolutionize outdoor advertising campaigns by turning urban surfaces into interactive displays.
