Pizza-Making Touch Tables

Pizza Hut's Conceptual Interactive Table Top Builds Custom Pizzas

This interactive table top is a concept developed by Chaotic Moon Studios for Pizza Hut that would make the process of ordering pizza way more intuitive to ensure you get exactly what you want.

To begin, the interactive concept table allows diners to expand and shrink the size of the crust with gestures and pile on sauce, cheese and a range of other topping on either the whole or just one half of the pizza.

In addition to building their own pizzas, customers would be able to choose other items on the menu to add to their order and pay without having to get up. One of the best parts of the table is that it also lets people play games while their pizza is being created.

Interactive Table Tops
The concept of interactive table tops presents opportunities for businesses to enhance customer engagement and improve ordering experiences.
Gesture-based Technology
The integration of gesture-based technology in the dining industry can revolutionize the way customers interact with menus and customize their orders.
Multitasking Dining Experiences
Creating dining experiences that allow customers to engage in other activities, such as playing games, while waiting for their orders, can differentiate businesses in the industry.

Where This Applies

Restaurant and Food Service
Implementing interactive table tops and gesture-based technology can provide restaurants with a competitive edge and improve customer satisfaction.
Hospitality and Entertainment
Integrating multitasking dining experiences in venues such as hotels, resorts, and entertainment centers can enhance customer experiences and drive repeat business.
Technology and Innovation
Developing and refining interactive table top technology opens up opportunities for startups and tech companies to disrupt the dining industry and create unique solutions.
SCORE
4.1 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 81%
Freshness 8%

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