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Interactive Holiday Cups

Tim Hortons' New Holiday Cups Encourage Consumers to Spread Cheer

— November 10, 2016 — Marketing
To celebrate the season, the coffee chain Tim Hortons will be rolling out a series of interactive holiday cups that encourage customers to spread cheer. Not only will customers be able to enjoy showing off their festive cups, but they will also be able to pair the clever packaging with delicious new drinks and baked goods.

Tim Hortons' interactive holiday cups feature printed designs that are meant to look like cheerful filters. There are four different characters to choose from and each corresponds to a different size cup. The idea is that each time the customer raises their cup to take a sip, they will instantly be transformed into a smiling snowman or red-nosed reindeer.

To go along with the new cups, Tim Hortons is also rolling out a festive menu that include delicious treats such as Cinnamon Bun Iced Coffee, Gingerbread Iced Capps and Mint Chip Timbits.
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