Stella Artois is launching an Instagram cooking show, in order to entertain people at home, as well as support efforts against COVID-19. The Instagram cooking show is titled Stella Sessions@Home, and it will air Tuesday through Fridays on IGTV. The show will consist of cooking classes, as well as local eateries that consumers can support.
The show will also have some notable personalities in order to connect with viewers. Tuesdays and Thursdays will be hosted by Eva Longoria, the actress, and Marcus Samuelsson, a chef. Fridays will be hosted by Karla Welch, the founder of X Karla, where a virtual happy hour will take place on the platform. Friday shows will also have a surprise guest to participate in the social media happy hour.
Image Credit Anheuser-Busch