Although in-plane streaming services are nothing new, there always seems to be a limited selection of on-board entertainment. To change this, Virgin America has teamed up with Netflix to provide travelers with an endless catalog to choose from.
Netflix is one of the most popular in-home entertainment platforms, which can be now enjoyed from thousands of feet in the air. More importantly, Netflix will be offered for free so those who aren't members can still enjoy the in-plane streaming service.
This co-branded endeavor will be extremely beneficial for longer flights as it ensures an endless possibility of entertainment choices. The move also bodes well for Netflix, which can gain more customers through what is essentially a hyper-targeted trial session.