Equity-Promoting Business Developments

KFC is Looking to Improve Its Inclusion Strategy

KFC US recently announced that it would be appointing John Mays, who formerly served as the company's franchise business coach, to an all-new role: director of equity and inclusion.

By appointing Mays to the new role, KFC hopes to improve its inclusion and equity strategy, while promoting a "people-first culture" at the company. In release from KFC, Chief People Officer John Kurnick explains that Mays has worked diligently to educate staff on systemic racism, and advised them on how to respond to recent events.

Mays spoke to the shift by stating, "While equity and inclusion may look different for everyone, if we can spark change by capturing on the momentum of this moment to become a sustainable movement for our brand, then I believe KFC will have done something extraordinary."

Image Credit: KFC

Equity and Inclusion Strategy
Disruptive innovation opportunity: Develop new strategies and initiatives to foster diversity and inclusion within organizations.
Systemic Racism Education
Disruptive innovation opportunity: Create educational programs and resources to address and combat systemic racism in the workplace.
Promoting People-first Culture
Disruptive innovation opportunity: Implement practices and policies that prioritize the well-being and inclusivity of employees.

Who This Affects Most

Fast Food
Disruptive innovation opportunity: Introduce diversity and inclusion initiatives within the fast food industry.
Franchise Management
Disruptive innovation opportunity: Develop inclusive coaching and training programs for franchise businesses.
Human Resources
Disruptive innovation opportunity: Create tools and resources to support HR professionals in promoting equity and inclusion in their organizations.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 77%
Freshness 9%

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