This IKEA Chair Ad Plays on Harry and Meghan's Recent Wedding

 - May 22, 2018
References: ikea & adweek
With consumers still buzzing about the royal wedding that took place on May 19th between Prince Harry and Meghan Markle, many brands have decided to take advantage of all the hype by paying homage to the beloved couple, and this IKEA chair ad is the perfect example.

The print ad promotes the Swedish furniture company's 'Harry' chair, which is a simple dining chair that's made from birch wood and has a cream-hued material that overlays the base of the design. With this, IKEA is able to resurface the design by playing on its name, with its witty ad stating, "Don't worry, Harry is still available." Along with this caption is an image of the chair, as well as its design description and price.

The Harry chair is currently available from IKEA online and in-store.