The ICON Merc Battlescar Jacket is Protective Yet Casual
Michael Hemsworth — October 19, 2020 — Fashion
References: revzilla & blessthisstuff
The ICON Merc Battlescar jacket is a well-equipped piece of gear for avid motorcyclists that will provide them with a way to maintain safety when heading out for a ride without losing sight of their style needs. The jacket features a casual appearance that is relatively unassuming with a geometric camouflage across the exterior to catch the eye when off the road. The jacket is equipped inside with durable nylon paneling along with a full range of D3O impact protectors tat the back, elbows and shoulders that can be removed when not required.
The ICON Merc Battlescar jacket is priced at $200 and is paired with oversized kangaroo pockets as well as pit zips and Sportcuff to make it suited for everyday wear.
The ICON Merc Battlescar jacket is priced at $200 and is paired with oversized kangaroo pockets as well as pit zips and Sportcuff to make it suited for everyday wear.
Trend Themes
1. Motorcycle Safety Gear - Disruptive innovation opportunity: Develop advanced motorcycle safety gear that seamlessly integrates protective features with stylish designs.
2. Casual Protective Wear - Disruptive innovation opportunity: Create casual clothing items with built-in protective features to cater to the safety needs of consumers in various industries.
3. Removable Impact Protectors - Disruptive innovation opportunity: Design impact protectors that can be easily removed or added to clothing and gear as needed, providing flexibility and convenience.
Industry Implications
1. Motorcycle Gear Industry - Disruptive innovation opportunity: Revolutionize the motorcycle gear industry by introducing stylish and functional products that prioritize safety.
2. Fashion Industry - Disruptive innovation opportunity: Integrate protective elements into fashion items like jackets, shirts, and pants, catering to consumers' safety needs without sacrificing style.
3. Sports and Outdoor Industry - Disruptive innovation opportunity: Develop versatile sports and outdoor gear that incorporates removable impact protectors, allowing users to customize their level of protection based on their activities.
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