The naturally flavored dessert offerings from the Rey Cacao ice cream store look to provide customers with an experience they'll only have in Costa Rica. Using all of the various exotic flavors and fruits that the country has to offer, Rey Cacao helps deliver a treat that's exceptionally high-quality.
The branding for Rey Cacao was designed by Roberto Leitón and Tatiana Astúa, and highlights a fun, playful aesthetic. A lineup of clothing and accessories enable fans of the brand to wear vibrant clothing from the location in their respective hometown to spread word and create a following.
The Rey Cacao ice cream store, although pristinely branded, is also focused on the in-store experience for customers. The whole establishment is pet-friendly, which enables a stronger sense of community and interaction when customers stop by.