The 2017 Hyundai Elantra is an entry level car with a leg up over its competitors. With any other vehicle on the market, consumers need to take the trip to a local dealership to get a test drive. However, Hyuundai has partnered with Amazon for the 'Prime Now. Drive Now.' campaign, which lets consumers order a 2017 Hyundai Elantra directly to their door for an on-demand test drive.
The 'Prime Now. Drive Now.' campaign is nearly as simple as the concept seems on paper. Potential buyers can log onto Amazon and request a drive, and a trained expert will bring the car to the consumer's location. They can then take an approximately hour-long test drive, and, if they enjoyed the car, the expert will advise them on the nearest Hyundai dealership.