In an attempt to resolve health issues that can arise in refugee camps, a student at the National College of Art and Design created minimalist hygiene kits to distribute in refugee camps.
The three types of kits by John Godfrey are specifically catered to men, women are children. Designed for easy and convenient portability, each of these kits contain soap, toothpaste, toothbrushes, flashlights, nail clippers, combs, face cloths, razors and hand sanitizing liquids. While the hygiene kits are not a permanent solution, they offer health and cleanliness-related resolutions to people in these overpopulated camps.
The hygiene kits will be sold at music festivals in a "buy one give one model," making them free for refugees. The kits encourage socially conscious consumerism while simultaneously aiding a large population of people who have faced many injustices.
Why This Trend Is Growing
- Hygiene Kits for Refugees
- There's an opportunity for disruptive innovation in the creation and distribution of affordable and sustainable refugee hygiene kits.
- Socially Conscious Consumerism
- The 'buy one give one' model can be a disruptive innovation opportunity for companies wanting to promote social responsibility and provide aid to displaced populations.
- Minimalist Hygiene Products
- There's an opportunity for disruptive innovation in the creation and distribution of minimalist hygiene products that can be easily transported and distributed in refugee camps.
Industries Being Reshaped
- Humanitarian Aid
- There's an opportunity for humanitarian aid organizations to partner with designers and manufacturers to create more innovative, affordable, and sustainable hygiene kits for refugees.
- Travel and Hospitality
- Travel and hospitality companies can incorporate socially conscious consumerism and support refugee aid organizations by providing hygiene kits to customers and refugees.
- Consumer Goods
- Consumer goods companies can create disruptive innovation by producing minimalist hygiene products that can cater to the needs of people in refugee camps and other areas with limited access to essential hygiene products.
