The Olay Regenerist face cream is a favorite to dermatologists and consumers alike, and every minute, 20 jars of the anti-aging moisturizer are sold—now, the cream is also available in the form of moisturizing sunscreen. The lightweight and hydrating moisturizer is beneficial for smoothing out the texture of the skin and keeping it protected from the sun, and it leaves no undesirable white cast, so that it's suitable for all skin types.
The moisturizing sunscreen product helps to deliver sheer protection with zinc oxide and keep the skin hydrated with Vitamin B3+ Peptides.
The formula is free from fragrance, parabens, phthalates, mineral oil, or synthetic dyes, and it's designed to absorb quickly without leaving discomfort or greasy residue.
What's Driving This Trend
- Hydrating Sunscreen
- Opportunity for companies to innovate by combining hydrating skincare with SPF protection for a multi-functional product
- Anti-aging Sun Protection
- Opportunity for companies to develop sunscreens that not only protect from the sun but also target anti-aging benefits
- Fragrance-free Sun Care
- Opportunity for companies to cater to those with sensitive skin by developing fragrant-free sunscreens and moisturizers
Who This Affects Most
- Skincare
- Companies within the skincare industry can expand their product offerings by developing hydrating moisturizers with built-in SPF protection
- Beauty
- Beauty companies can further innovate by creating anti-aging skincare products that incorporate sun protection alongside other anti-aging ingredients
- Pharmaceuticals
- Pharmaceutical companies can develop sunscreens and moisturizers catered towards those with sensitive skin, including fragrant-free options
