Top Floor Raver Lounges

The HWKN MINI Rooftop Hosts Sky-High Light Shows

Although its name may suggest a lack of space, there is certainly nothing tiny about the HWKN MINI Rooftop. New York City-based architecture and design firm HWKN turned a lonely rooftop into a happening events area, complete with seating, a stage and a bar.

The HWKN MINI Rooftop was created for the automaker's Creative Use of Space project. The rooftop is equipped with a faux grassy hill, laid out in a grid. The small, white divots in the hill are actually seats, and the beige platform at the top functions as a stage for performers. The billboard behind the hill is a speaker stand/dance floor, and a bar is setup near the edge of the roof, complete with a view of the Hudson River. The entire rooftop is wired with LED lights, turning nighttime shindigs into a mini rave.

Rooftop Event Spaces
Creating versatile and innovative event spaces on rooftops that offer unique experiences and breathtaking views.
Creative Use of Space
Exploring unconventional ways to transform unused spaces into functional and engaging environments.
LED Lighting Experiences
Using LED lights to enhance and elevate the ambiance of events, creating immersive and visually stunning experiences.

Industries Being Reshaped

Event Planning
Opportunity for event planners to offer clients unique and memorable experiences in rooftop spaces.
Architecture and Design
Innovative design firms can find opportunities to transform underutilized spaces into attractive and functional event venues.
Lighting and Sound Technology
Developing advanced LED lighting systems and audio setups to create immersive and dynamic event experiences.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 39%
Activity 22%
Freshness 8%