As with some trends you think what on earth were they thinking. I has never been truer than with this post. Why someone would decide there is a market for dog food shaped treats is beyond me but so there is, and here it is. Yummy!
Implications - Novelty snacks are nothing new, but the latest novelty foods play on society's tendency to humanize pets and treat them as treasured family members. By creating products for humans that look like items sourced from specialty pet stores, such as candy that looks like dog food, savvy designers can take advantage of this niche and poke fun at this peculiar cultural phenomenon.
What's Driving This Trend
- Novelty Snacks
- Opportunity to create unique and playful food products that cater to consumers' desire for novel and intriguing eating experiences.
- Humanizing Pets
- Chance to capitalize on the societal trend of treating pets as family members by developing products that mimic items associated with pets, such as dog-shaped candies.
- Poking Fun at Cultural Phenomena
- Innovative potential in designing products that humorously acknowledge and satirize peculiar cultural phenomena, like creating candy that resembles dog food.
Who This Affects Most
- Food and Beverage
- Opportunity for the food and beverage industry to introduce unconventional and visually engaging products that captivate consumer curiosity and desire for unique experiences.
- Pet Products
- Potential to develop novelty pet-related items that cater to the growing market of pet owners who treat their pets as beloved family members.
- Design and Packaging
- Scope for designers and packaging specialists to create visually authentic replicas of pet-related products for human use, adding a touch of humor and surprise to the consumer experience.
