Ideas
Explore the world's #1 largest database of ideas and innovations, with 464,825 inspiring examples.
Trend Reports
Discover why 1,256 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 317,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,256 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 317,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,207 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 464,825 cutting edge ideas.

Nectar Bead Branding

Hortus Botanicus Honey Packaging Showcases its Golden Contents

— December 10, 2011 — Marketing
If you're anticipating your next meal before you've finished your present snack, it could be that you have a skewed appreciation for what you put into your mouth. Hortus Botanicus Honey packaging serves to demonstrate the value of every single drop of its delectable content, urging you to consume this product mindfully -- a rare practice for modern man.

PHontwerp had the tricky task of branding a type of honey that's dense with divinely sweet flavor and value. A single pot of this spreadable delicacy is said to have come from around 2,000,000 visits of bees between flowers. Every tiny taste of this toast topper should be savored. Hortus Botanicus Honey packaging thus exists as a minimal black box with an orange droplet-shaped frame and the golden bottle emerging as the prized focal point.
Trend Themes
1. Mindful Packaging - The trend of packaging that encourages conscious consumption and appreciation of the product could disrupt traditional packaging methods and encourage more sustainable practices.
2. Premium Product Values - The value placed on high-quality and rare products, such as Hortus Botanicus Honey, could disrupt traditional mass-produced goods and provide new opportunities for niche markets.
3. Minimalist Design - The trend of simple, clean packaging design could disrupt more elaborate and flashy branding methods and appeal to consumers seeking a more sophisticated aesthetic.
Industry Implications
1. Food and Beverage - The food and beverage industry could benefit from incorporating mindful packaging and promoting premium, high-quality products to appeal to changing consumer values.
2. Packaging - The packaging industry could shift towards more minimalist and sustainable designs to meet the growing demand for eco-friendly and aesthetically pleasing packaging solutions.
3. Luxury Goods - Luxury goods industries could tap into the trend of premium product values and focus on unique and rare offerings to appeal to discerning consumers seeking exclusivity and quality over mass-produced goods.
5.2
Score
Popularity
Activity
Freshness