TRNK Allows Shoppers to Purchase Home Goods They Love

 - Dec 3, 2014
References: trnk-nyc & coolhunting
Tariq Dixon and Nick Nemechek of TRNK, an online forum for home goods, feel that putting together a home should be a pleasurable experience. Unfortunately, what "should be" and what "actually is" are two very different things. In lived experience, furnishing a home can be both time-consuming (looking around forever for something perfect) and difficult (not finding anything in your price range). Luckily, TRNK is designed to solve those home decorating woes.

Described as a "destination for discovery and advice," TRNK offers 'at-home' style stories, allowing users a sneak peak into the fully decorated homes of "creative bachelors." Interviews with the homeowners accompany the images to create an wide-encompassing form of inspiration.

Users are directed to where they can buy similar items to those they see in the style stories, making the glossy, hi-res images seem achievable, rather than intimidating.