Award-winning Denver-based distillery Laws Whiskey House recently announced the launch of a high-wheat spirit that celebrates Colorado’s distinctive terroir. Dubbed SUPER WHEATER, this expression joins the company's ORIGINS Series.
Laws Whiskey House crafts its high-wheat spirit from hand-selected barrels of Laws Four Grain Bourbon. SUPER WHEATER ages between five to 12 years. The aromatic quality of the expression leads with its warm notes of shortbread, almond, and orange marmalade while eventually captivating with a blend of peanut brittle flavors, glazed lemon cake, cinnamon, cardamom, and orange pekoe tea.
Al Laws, founder and president of Laws Whiskey House, shares about the release: "SUPER WHEATER is a whiskey made for those who honor tradition but live in the moment – pour a glass, slow down, and enjoy the rich character of this remarkable grain."
Image Credit: Laws Whiskey House
What's Driving This Trend
- High-wheat Spirits
- High-wheat spirits are gaining popularity as distilleries experiment with diverse grains to create distinctive flavor profiles.
- Terroir-based Distilling
- Highlighting regional terroir in spirit production allows distilleries to market unique, locally-influenced products that resonate with consumers.
- Heritage Grain Revival
- Utilizing heritage grains like high-wheat varieties taps into consumer desires for traditional and artisanal products with a modern twist.
Who This Affects Most
- Craft Spirits
- The craft spirits industry is ripe for innovation as consumers seek bold and diverse flavor experiences that differ from mass-produced offerings.
- Agriculture
- Agriculture supports the resurgence of heritage and specialty grains, catering to niche markets in the spirits sector aiming for distinct flavor identities.
- Culinary Tourism
- Culinary tourism opportunities expand as consumers are increasingly interested in exploring local distilleries and tasting regional spirit expressions.
