The international hospitality corporation Accor and the development firm Kajima have collaborated in the real estate sector to introduce a collection of high-end residential properties in Bali, operating under the Raffles brand. The project entails constructing twenty-eight individual homes within a sizeable, secluded coastal property adjacent to an existing luxury resort.
The high-end residential properties development is characterized by a low-density master plan designed to preserve the natural topography and mature vegetation, with architecture and interiors that emphasize local materials, indoor-outdoor living, and the design philosophy known as ‘quiet luxury.' The residential projects will also integrate with full-service hospitality management, including dedicated butler services and privileged access to all amenities of the neighboring Raffles Bali resort.
Image Credit: Accor
Why This Trend Is Growing
- Low-density Luxury Living
- The integration of low-density master plans in luxury real estate projects preserves natural landscapes, attracting environmentally-conscious affluent buyers.
- Quiet Luxury Design
- Emphasizing 'quiet luxury' in architecture, which uses local materials and indoor-outdoor living spaces, appeals to high-net-worth individuals seeking understated elegance.
- Full-service Residential Integration
- Providing full-service hospitality management within residential properties enhances the luxury home experience by merging high-end living with resort-like services.
Industries Being Reshaped
- Hospitality Real Estate
- The hybrid model of combining luxury residential projects with established hospitality brands offers a unique market proposition in the real estate sector.
- Sustainable Construction
- Focus on sustainability and incorporation of local materials in luxury home developments aligns with the increasing demand for environmentally friendly construction practices.
- Luxury Property Management
- Expanding luxury property management to include concierge and tailored guest services creates new avenues for enhancing customer satisfaction and loyalty.
