'That's Tasty' is introducing a line of easy-to-use herb purees in squeezable tubes, making it possible for consumers to quickly enhance a variety of meals with healthy, fresh flavors. The simple Stir-In Purees are made with organic ingredients and combine base ingredients like spicy harissa, sun-dried tomato and Italian herbs with organic sunflower oil and organic olive oil.
The Stir-In Purees set themselves apart from other options on the market that are made with preservatives and unnecessary add-ins like sugar. At the same time, the fresh herb puree tubes offer great flexibility in the kitchen and have the potential to keep for up to six months in the refrigerator after opening, unlike fresh, whole herbs that are often sold in excess and are prone to rapidly wilting.
What Makes This Trend Stand Out
- Squeezable Herb Purees
- Opportunity for disruptive innovation in the condiments industry by introducing alternative forms of herb flavors that are convenient and long-lasting.
- Organic Stir-in Options
- Potential for disruptive innovation in the organic food industry by providing healthy and preservative-free alternatives for enhancing meals.
- Flexible Herb Enhancements
- Opportunity for disruptive innovation in the culinary industry by offering versatile and long-lasting herb puree solutions for home cooks.
Sectors Adopting This
- Condiments
- Disruptive innovation opportunities in the condiments industry by introducing innovative herb purees as a convenient and flavor-rich alternative to traditional herb options.
- Organic Food
- Disruptive innovation opportunities in the organic food industry by introducing organic and preservative-free herb purees to enhance the flavor of meals.
- Culinary
- Disruptive innovation opportunities in the culinary industry by providing versatile and long-lasting herb purees that cater to the needs of home cooks seeking convenient flavor enhancements.
