Stickman Bookmarks

The ‘Help!’ Bookmark is a Paperclip with Arms

The 'Help!' bookmark by i3 labs in Korea is cleverly designed to be a fun way to keep your pages in check.

People use all sorts of things as bookmarks—a random piece of paper, a folded page corner or even a credit card all will suffice. i3 labs had a different design for the standard bookmark in mind, creating one that packed a punch in personality. The stainless steel paper clips are shaped like people who have their arms held up over their heads so that when they are attached to the page and the book is closed, they look trapped within the folds.

A pack of five of these cheeky designs can be purchased for $26. 

Photo Credits: designboom, ffffound

Creative Bookmarks
The 'Help!' bookmark showcases the potential for innovative and fun designs that go beyond traditional bookmarks.
Personalized Stationery
The unique design of the 'Help!' bookmark opens up opportunities for customized stationery featuring individualized characters.
Novelty Office Supplies
The cheeky designs of the 'Help!' bookmark suggest a market for playful and unconventional office supplies.

Where This Applies

Stationery
The 'Help!' bookmark inspires the stationery industry to explore new and creative designs for bookmarks.
Gift and Novelty
The engaging and distinctive design of the 'Help!' bookmark presents an opportunity for the gift and novelty industry to offer unique products.
Office Supplies
The playful nature of the 'Help!' bookmark indicates potential for innovation in the office supplies sector by introducing novel and entertaining products.
SCORE
2.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 50%
Freshness 8%