Heinz's bottles now feature PlantBottle technology and are 100 percent recyclable, thanks to its partnership with Coca-Cola in 2011, and now the Heinz Ketchup 'Join the Growing Movement' campaign has been launched to encourage more people to live greener lifestyles.
While Coca-Cola introduced PlantBottles back in 2011, it was only recently that Heinz, Ford, Nike and Proctor & Gamble formed a union with Coke, called the Plant PET Technology Collaborative (PTC), to commit to using its revolutionary plant-based plastic technology.
In addition to the PlantBottle, the Heinz Ketchup 'Join the Growing Movement' campaign includes a QR code on the back of each bottle that, when scanned, serves as a pledge toward environmentally responsible living. Every time someone pledges, Heinz Ketchup will plant a tree, up 57,000 trees, says Popsop.
Eco-Promoting Condiments (UPDATE)
More Stats +/-
Heinz Custom Labels
Make Your Own Commercial Contests Still Successful
Classy Condiment Upgrades
Customized Curing Cans
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.