Vyld is a Berlin-based start-up that makes healthy period products with seaweed that help to support a well-balanced vaginal microbiome.
Vyld collaborated with MyMicrobiome, the world’s leading company in independent microbiome-friendly certifications, on a scientific study. As Dr. Kristin Neumann, CEO of MyMicrobiome explains, "The results of the pilot project are promising: lactobacilli, which are important for the vaginal microbiome, showed above-average positive growth compared to comparative products made from cotton and viscose. An intact vaginal microbiome is important to ward off pathogens."
One period product at a time, the start-up is challenging conventional menstruation products that contain toxic substances and are constructed from wasteful materials. Kelpon tampons are plastic-free and biodegradable on land and in water.
Key Themes Behind This Trend
- Microbiome-friendly Period Products
- A trend toward developing period products that support a healthy vaginal microbiome with ingredients like seaweed could disrupt the conventional menstrual product market.
- Sustainable and Biodegradable Menstrual Products
- As consumers become more conscious of the environmental impact of conventional menstrual products, there is an opportunity for companies to create sustainable products like Vyld's kelp fiber tampons.
- Collaboration with Microbiome Research Companies
- Partnering with microbiome research companies to scientifically demonstrate the health benefits of ingredients in period products, like Vyld's collaboration with MyMicrobiome, could become a trend for promoting innovative period products.
Where This Applies
- Feminine Hygiene
- Companies in the feminine hygiene industry could benefit from incorporating sustainable, microbiome-friendly ingredients in their products.
- Microbiome Research
- Microbiome research companies could explore collaborations with feminine hygiene companies to test the effectiveness of new ingredients for period products that support a healthy vagina microbiome.
- Sustainable Packaging
- As the trend toward sustainable menstrual products grows, there could be an opportunity for the sustainable packaging industry to help develop and distribute eco-friendly packaging for these products.
