Yun A Jang, Nahyun Kim, JongWon Kim, SEUNGMIN LEE, and HWANJONG CHOI work together to create the HANG / WEhanger. It is a unique clothing hanger that is inspired by individuality above all else. The unique structure tells a story beyond an object that holds apparel. The philosophy is rooted in the idea that traditional hangers strip away a sense of individuality in clothing. The designers aim to create an accessory that tells the stories of five special characters through the respective hangers.
Each one is a vancas to tell a tale, unveiling the personality of the user within the visual design. This includes the Layered + Hang which holds various items. The Ribbon & Tie Styling is artful and emotionally inspired by the way clothing drapes over shoulders. The Concat _Ws aids organization and the Everything, Everywhere can literally 'hold anything, anywhere.' Finally, the Plus – Minus is modular and can alter depending on its need.
Image Credit: Yun A Jang, Nahyun Kim, JongWon Kim, SEUNGMIN LEE, and HWANJONG CHOI
Key Themes Behind This Trend
- Personalized Clothing Accessories
- Innovative hangers like the HANG / WE design emphasize personalization and storytelling through unique structures.
- Modular Organizational Tools
- The Concat _Ws hanger showcases the potential for modular organizational solutions in daily life and storage.
- Artful Clothing Storage Solutions
- Ribbon & Tie Styling hangers offer emotionally inspired and aesthetically pleasing options for storing clothing in a distinctive way.
Where This Applies
- Fashion Retail
- The fashion retail industry could explore the integration of personalized hangers in-store to enhance the customer experience.
- Home Organization
- Opportunities exist for the home organization industry to develop modular storage solutions inspired by the design of the Concat _Ws hanger.
- Interior Design
- Interior designers can consider incorporating artful and emotionally resonant clothing storage solutions like the Ribbon & Tie Styling hangers into their projects.
