Savory Pretzel Bun Sandwiches

The Dunkin' Ham & Swiss Pretzel Sliders are Arriving for Spring

The Dunkin' Ham & Swiss Pretzel Sliders are headed to the cafe brand's participating locations as a new menu option for springtime to work well for customers seeking out a meaty, artisan-quality option. The sandwiches are crafted with King's Hawaiian Slider Buns that have a pretzel style to impart a distinctly malty taste into each serving. The sandwich is packed with the namesake ham and Swiss cheese ingredients to give them a familiar taste that customers are likely to enjoy.

The Dunkin' Ham & Swiss Pretzel Sliders are making their debut alongside the returning Sweet Black Pepper Bacon lineup and the Chicken & Bacon Croissant Stuffer. The brand will be continuing its $6 Meal Deal to keep prioritizing value as consumers seek out more ways to make their dollar go further.

Image Credit: Dunkin'

Savory Pretzel-inspired Cuisine
The incorporation of pretzel elements into savory food offerings opens up opportunities for unique flavor profiles that can capture consumer interest.
Artisan-quality Fast Food
There is a growing demand for fast food options that offer gourmet or artisan-quality ingredients, allowing brands to redefine convenience dining.
Value-driven Menu Offerings
As consumers focus on economical dining choices, innovative meal deals that deliver both value and quality are becoming increasingly essential.

Industries Being Reshaped

Quick-service Restaurants
The quick-service restaurant industry is evolving to include premium ingredients, offering new levels of flavor and dining experience without sacrificing convenience.
Bakery and Baked Goods
Exploring hybrid baked goods like pretzel-style buns can differentiate products and create excitement in the bakery segment.
Food Retail and Distribution
The demand for high-quality, ready-to-eat food products presents distributors with the opportunity to expand their premium product lines.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 14%
Activity 19%
Freshness 42%