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Frozen Grilled Cheese Sticks

Clean the Sky - Positive Eco Trends & Breakthroughs

Farm Rich Offers a Microwaveable Version of a Classic American Meal

— October 18, 2018 — Life-Stages
It is estimated that Americans eat more than two billion grilled cheese sandwiches a year and to make this meal even easier to enjoy, Farm Rich is now introducing Grilled Cheese Sticks that can be prepared from frozen in the microwave, toaster oven or conventional oven. Although cooking times do vary based on the appliance used, the Grilled Cheese Sticks can be prepared in under two minutes when a microwave oven is used.

The Grilled Cheese Sticks are prepared with white bread and American cheese and provide seven grams of protein per serving.

Unlike whole grilled cheese sandwiches that can make a filling lunch or dinner all on their own, these sticks can be enjoyed more like sides, appetizers and snacks.
Trend Themes
1. Microwavable Comfort Food - There is an opportunity for innovation in more frozen and microwavable versions of classic comfort foods like grilled cheese sticks.
2. Convenience-focused Snacking - Products like the Grilled Cheese Sticks are examples of new convenience-focused snacking trends.
3. Frozen Food Innovation - Frozen food is a ripe area for innovation to better serve time-pressed consumers; products that can be prepared in the microwave or toaster oven offer a cost-effective solution.
Industry Implications
1. Frozen Food Industry - The frozen food industry could explore new microwavable versions of classic foods, allowing them to innovate for their fast-paced consumers.
2. Snack Industry - Farm Rich's Grilled Cheese Sticks show potential for innovation in the snack industry towards convenient snacking options.
3. Convenience Store Industry - Convenience stores could benefit from offering microwavable meals like the Grilled Cheese Sticks to its customers for quick and easy snacking on-the-go.
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