Green Monday is a brand based in Hong Kong and recently, it launches its inaugural vegan ice cream series at Green Common, which is a plant-based cafe and grocery space. The frozen goods will also make their way across 7-Eleven stores, and the Go Green Gair at the SOGO Causeway Bay.
The dairy-free desserts are made with 100% plant-based coconut milk and cashew milk, which are all freshly pressed on the days that the products are produced. Currently, this series is the only vegan ice cream label within Hong Kong that is registered with the Vegan Society. There are currently two flavors available with the option of Matcha Purity made with Japanese Uji matcha powder, or Chocolate Hearty made with single-origin chocolate.
Image Credit: Green Monday
Why This Trend Is Growing
- Vegan Ice Cream
- Opportunity for plant-based brands to innovate in the ice cream market.
- Plant-based Desserts
- Potential for expansion beyond ice cream to other dairy-free dessert products.
- Sustainable Packaging
- Opportunity to develop eco-friendly packaging solutions for frozen goods.
Industries Being Reshaped
- Food and Beverage
- Dairy-free and plant-based options are a growing trend in the food and beverage industry.
- Retail
- Retailers can capitalize on the demand for plant-based products by stocking vegan ice cream and other desserts.
- Packaging
- Sustainable packaging is becoming increasingly important, particularly in the frozen goods industry.
